Project Outline.
- Introduction
- Purpose of I.S.D. Plan
The purpose of International Sales Department Plan is to enlarge efficiency of the company’s capacity, so that it helps the company’s business reach to its maximum potential point.
Kondoh Daqian already has experience of export their product to overseas since several clients are global cooperation’s Chinese branch. This will higher the chance of success for this project dramatically, as well as saving a lot of time. - Objectives
- Goals
The ultimate goal for this project is that Kondoh Daqian turns into a company running by oversea orders rather than domestic one. However, this is fairly a long term goal, and to achieve this goal, set first 5 years goal which is launch and run the new department in 2019. And meet 3,000万 RMB yearly revenue until end of 2022. - Deliverables
The company currently provides precision metal manufacturing service up to 25 mm of width and 500 mm of length with max. 0,005 mm of accuracy. The accuracy of the company is above average in the industry and this is our strength. However, to extend business size and approach to global market, it is better to have extra product type (press, cast, mold, etc.) or material type, or both.
- Goals
- Purpose of I.S.D. Plan
- Executive Summary of Project Charter
- Environment
According to Alibaba, – one of the most well known place for business resources, there are over 1,400 CNC manufacturing companies produce over 5 million products these days.1 This is already a huge market, and including number of companies which have not enrolled to the website yet, the number is even greater.
Furthermore, as 3D Printing market has developed and generalised, small amount of project is now preferred to proceed by 3D printers, and as the new market grows, traditional manufacturing has been becoming more competitive. And also industry’s flow is moving from hardware to software, tangible product to intangible services, the manufacturing market is getting smaller by the flow. This causes tighter market competition, but there is chances since the industry is still in need, and it is hard to get substituted for a while. - Assumptions/Constraints
Although current environment for extending business by establishing a new international sales department is hard to expect for its bright future, it is necessary to proceed the project. Moreover, considering our current situation that all contracts of Kondoh Daqian came from domestic market, but most of clients are global company’s branch. This fact has given us full experience of what international sales department needs but making a deal directly from oversea. This benefit of us will make the whole progress of the project easier and faster to achieve what we planed.
- Environment
- Scope Management
- Work Breakdown Structure
- Preparation
Conduct general preparation for establishing a new department such as market research, exhibition research, and etc. After that, it is required to make a business plan using the result from the research.
Moreover, Studying general sales work progress is needed. This task will be performed under domestic sales department, and the goal is to understand how to read blueprint and calculate product price. Depending on how many human resources is required at the beginning stage of the project, the train will be held together. - Launching & Marketing
Once the International Sales Department is launched in Kondoh Daqian, actual sales performance, especially focused on making oversea contract, will be conducted. Among the three normal way of getting a new contract, visiting, online contacting, and attending exhibition, contacting potential clients via online will be a routine of the work, and attending domestic and international exhibition (three time each section per year) will be handle most carefully. - Making Profit
Like any other businesses, launching a new sales department also is hard to foresee its future. However the project has planed because it is necessary and it has great amount of opportunity of success once the project performance will go through right way.
Our goal for this project is to make min. over 30 million RMB until 2022.
- Preparation
- Deployment Plan
The three main tasks mentioned above will be conducted by numerical order, and one task per year. The other meaning is that actual performance for making profit will be started from the 3rd year after the project, and will keep continuing after the 3rd year. - Change Control Management
Newly added, or fixed plan during processing the project will be recorded accordingly and applied immediately for better solution. +++
- Work Breakdown Structure
- Schedule/Time Management
- Milestones (Gantt. Chart)
In this project outline, five years are required to make designated result. However, activity progress will be same every year from the second tear of the plan where the department has launched. It is because entire working progress will be based on yearly business plan, and each year will have similar working pattern although the business plan will be updated every beginning of the year and will be assessed every end of the year.
As soon as the project is started, sales training will be conducted while making business plan at the same time. And the business plan will keep on the progress right until the time when the department is launched, since it needs to be practical by updating from through the entire preparing process. After a month of sales training, hiring employees will be performed for about two months, and these employees will start to learn sales by working under domestic sales department for about the next three months.
According to the plan, the new department will be launched in 2019, and the international sales department will start to work by performing several assignments. The team will review the yearly based business plan, and discuss each other about efficiency of the plan to achieve the yearly goal. They also will keep trying to find new possible clients via online most of time, and visit some company directly for better result. Furthermore, the department will prepare for marketing sources and attend both domestic and international exhibition seeking new clients. each part of the exhibitions are addressed to attend three times per year. However, the process including the whole details of the work will be fixed flexibly by the business plan and the circumstances of the moment when there is need. Lastly, the business plan for the year will be revised at the end of the year to see whether the team have achieved the goal for the year properly. And the next year of the plan will be prepared based on the result.
Below is Gantt. Chart of the project schedule.
fig. 01. Gantt. Chart of the project.
- Milestones (Gantt. Chart)
- Cost/Budget Management
- Location
Kondoh Daqian is a well located company placed right in the middle of three well known cities, Shanghai, Suzhou, and Hangzhou. However, this locational merit shine the most for domestic business, and since a company aims for international trade, the best location will be Shanghai without a doubt. This is because, Shanghai is one of the most largest city for international trading in the world, as well as one of famous international transportation hub.
Thus the question for the location of the new department, there are two candidates. Tongluo, the current place, and Shanghai. - Equipment, Facilities, and tools
- Human Resources
- Location
- Human Resource Management
The new department will be treated as any other department in Kondoh Daqian. It will share its features similar to domestic sales department since it has a lot of similarity with the department. Thus, even though starting number of the team might be smaller than domestic sales department, most of features and sturucture will be pretty much similar to the team.
- Communication Management
- Communication Matrix
The International Sales Department will follow industrial standard
method of communication management, risk management, and issue management.
- Communication Matrix
- Risk Management
- Risk Log

- Risk Log
- Issue Management
- Issue Log

- Issue Log
Appendix A: I.S.D. Project Plan Approval.
Appendix B: References